After conducting stakeholder interviews with leadership and analyzing session recordings + visitor data from Trim's old site, we created a new design that puts Trim's value props front and center. We iterated on the content strategy to clarify how the platform works and what each key feature can do for you. From the moment prospective customers land on Trim's new site, they see real life results from other users which helps concretize the money-saving benefits Trim delivers.
StartCrew was great to work with on our landing page redesign. They facilitated a productive brainstorming session with our key stakeholders, prompted feedback at each stage of development so we could avoid late stage iteration as much as possible, and delivered a final product that improved conversions. We were very happy with that outcome!